Words change and take on more mea ings, it's more a cultural question, something new to capture what we all feel about the ubiquitous monitoring and manipulation, could be a moment in the making, people are primed for it. The existing definition is pretty spot on in analogy.
I'm going to start use it as such, it was someone last night who did to me. It's brilliant
abstractspoon•
I quite like the idea. As in "Dude. You've been totally flocked!"
verdverm•
My building installed ButterflyMX and they are totally flocking my data for advertisers